In addition to designing, manufacturing, and selling new motor vehicles, enterprises from the automotive industry also need to focus on keeping dealers and customers educated. But the automotive companies have to implement a robust strategy to train a large number of employees, dealers, and customers spread across geographic locations. They have to create training programs and training content by targeting diverse learner profiles.
Unlike conventional training methods, technology-driven learning makes it easier for automotive companies to train different categories of learners across geographic locations. The automotive companies invest in learning management systems (LMS systems) to implement online training programs for diverse learners without investing extra time and resources. The new-age LMS platforms are designed with features to deliver training in multiple languages. Here is a guide to training a global workforce using a multi-language LMS system.
Also, the learners can access the LMS systems over the internet using both computers and mobile devices. An automotive company can use an LMS to keep employees safe by imparting automotive safety training. It can use the same LMS to educate customers about the new features of an upcoming motor vehicle. We can assess the importance of the LMS system for automotive industry based on a slew of interesting use cases.
8 Interesting Use Cases of LMS System for Automotive Industry
Implementing Self-Paced Learning
Unlike educational institutions, automotive companies must facilitate self-paced learning. They can persuade dealers and customers to acquire knowledge only by allowing them to learn at their own pace. The new-age LMS systems are optimized for mobile devices. The learners can access the same LMS using either a smartphone, tablet, desktop, or laptop. Also, they can access the online training materials over the internet without any restrictions related to time. Self-paced learning helps employees and dealers to learn after business hours.
Keeping Employees Safe
Many automotive companies use LMS systems for Automotive Industry to keep employees safe by understanding and following a set of safety regulations. They create multiple microlearning modules to make employees learn each safety idea in a few minutes. They further make the safety training more effective by making employees gain practical knowledge and clear doubts by interacting with instructors. The leading automotive companies leverage virtual reality (VR), augmented reality (AR), and mixed reality (MR) to prevent workplace disasters by making employees relate to the online training material.
Delivering Personalized Training and Learning
While designing and developing online training programs for diverse learners, the managers must keep in mind the competency level of individual employees and dealers. The LMSs allow managers to assess the competency level of each learner by conducting skill gap analysis. Based on the outcome of the skill assessment, the manager or administrator can assign the right online courses to every employee or dealer. He can further create a personalized learning plan for each learner by integrating instructor-led learning and self-paced learning.
Implementing Various Types of Training Simultaneously
Like other enterprises, automotive companies also need to develop and implement several types of training – product training, process training, and soft skill training. The administrators have to design multiple courses to make a large number of employees and dealers access the relevant content. The automotive companies accelerate training implementation by combining customized content and ready-to-use content. They create customized content for product and process training programs. But they deliver soft skill training by integrating the LMS with ready-to-use digital libraries.
Conveying Latest Industry Changes and Trends
The trends in the automotive industry change at regular intervals. Likewise, the compliance guidelines and regulations also change from time to time. No automotive company can boost the efficiency of employees and dealers without making them aware of these industry changes. The automotive companies use LMS systems to keep employees and dealers informed about the latest industry changes by creating fresh content. They can further use the same content to make a large number of learners aware of industry changes at once.
Allowing Learners to Access Only Relevant Content
The learning managers have to plan different online training programs for employees, dealers, and customers. They also need to ensure that a learner can access only the content which is relevant for him. The LMSs allow the learning managers to create multiple roles for learners according to their position in the automotive company. For instance, the learning manager can use the options provided by the LMS to create independent roles for employees, dealers, and customers. Likewise, he can allow each learner to access training materials and content according to his predefined role.
Driving Sales of New Vehicles
The sales executive cannot persuade customers to buy a new motor vehicle using traditional sales approaches and techniques. The managers have to devise new strategies to increase the vehicle’s market share in a short amount of time. Often instructors need to explain important features of the upcoming vehicles to dealers and sales executives. Likewise, they have to train the executives to boost sales using new and innovative sales approaches. The LMSs make it easier for managers to train salespeople through video lectures. Also, the automotive company can make salespeople gain the information required to sell the new vehicle through instructor-led training.
Tracking Essential Training
The automotive companies need to ensure that the employees must complete essential training programs. For instance, the employees dealing in insurance and roadside assistance need to complete relevant financial training programs. Likewise, both employees and dealers must know the latest compliance training. Along with simplifying online learning delivery, the LMS System for Automotive Industry helps managers to track the employees who have completed the training programs by generating elaborate reports. The manager can use the LMS to generate a variety of reports based on real-time data. Hence, the automotive company can ensure that employees complete the essential training in a predefined timeframe.
The tailor-made LMS system developed by Mintbook helps automotive companies to train employees, dealers, and customers in their native language. Automotive companies can customize the learning management systems to personalize the learning experience. It can further integrate the LMS with a ready-to-use digital library to enable employees, dealers, and customers to access the relevant training content without putting in extra time and effort.
